We test what customers can actually do on a local business website.
Every audit crawls the live public website and checks the same customer tasks: call, ask for a quote or a booking, find the hours, find what you need before you commit. Every finding shows the words we read and the page they came from.
Browse by industry
Every industry runs the same 100-point customer access score, and each business is compared only with others in its own industry.
Roofing
/roofing/Plumbing
/plumbing/Chiropractic and PT
/chiropractors/Lawyers
/lawyers/HVAC
/hvac/Auto repair
/auto-repair/Med spas
/med-spas/Veterinarians
/veterinarians/Dentists
/dentists/Physical therapy
/physical-therapy/How an audit works
Crawl
We read up to 20 pages of the live public website, the ones a customer is most likely to use: home, contact, services, booking, pricing and about.
Check
26 checks look for what a customer comes for. Each ends found, not found or not determined, and every finding carries the words we read and a link to the page.
Score and compare
Results are scored in code on a fixed 100-point scale, then compared with other businesses in the same industry audited in the last 90 days.
We do not contact the business and we do not check anything against licensing boards or registries. Every result is what the crawl found on the public website, on the date shown. How the audit works explains the rest.
Where coverage is deepest
| Industry | Audited | Median score | Status |
|---|---|---|---|
| Roofing/roofing/ | 122 |
50.5
|
Hub live, national benchmarks |
| Plumbing/plumbing/ | 84 |
52
|
Hub live, national benchmarks |
| Chiropractic and PT/chiropractors/ | 30 | — | Hub live, benchmarks once 75 are compared |
| Lawyers/lawyers/ | 0 | — | Not yet audited, 12 listed |
| HVAC/hvac/ | 0 | — | Not yet audited, 6 listed |
| Auto repair/auto-repair/ | 0 | — | Not yet audited, 8 listed |
| Med spas/med-spas/ | 0 | — | Not yet audited, 4 listed |
| Veterinarians/veterinarians/ | 0 | — | Not yet audited, 3 listed |
| Dentists/dentists/ | 0 | — | Not yet audited, 2 listed |