Preferred Plumbing & Heating customer access audit

Where this audit comes from

An automated crawl of preferredplumbinghvac.com on 9 October 2026, reading 10 pages. How the audit works explains what it reads, what each result means and where each one comes from.

Found published, with the words and page it came from Not found the crawl did not detect it Not determined we could not tell either way

Score breakdown

Category	Score	National median	What the crawl recorded
Contactability	21 / 25	21	Found: Phone number, Click to call, Contact form, Emergency contact visible, Public email address. Not found: SMS or text, Live chat.
Booking	8 / 25	8	Found: Estimate request, Fields required. Not found: Online booking, Real time slots shown, Confirmation shown, Mobile booking flow.
Information	10 / 25	16	Found: Services, Service areas, Emergency cover explained. Not found: Financing, Warranty, Pricing. Not determined: Business hours.
Trust signals	5 / 25	11	Found: Reviews shown. Not found: Licence details, Team page, Certifications, Guarantees. Not determined: Project gallery.
Total	44 / 100	52

Customer task test

The tasks a first-time visitor comes to the website to do, worked out from the checks below.

Can a customer…	Result	What the crawl recorded
Call the business	Yes	(269) 903-2891 On preferredplumbinghvac.com/
Request an estimate	Yes	today to schedule a free estimate at On preferredplumbinghvac.com/residential-water-heaters
Book an appointment online	No	The crawl did not detect it on the 10 pages checked.
Send a text message	No	The crawl did not detect it on the 10 pages checked.
Find business hours	Not determined	We could not determine this. There was no signal either way on the 10 pages checked.
Find the service area	Yes	Proudly serving Otsego, MI, with a strong reputation for excellence. On preferredplumbinghvac.com/
Find warranty information	No	The crawl did not detect it on the 10 pages checked.
Find financing options	No	The crawl did not detect it on the 10 pages checked.

Every check

All 26 scored checks, with the points each earned out of the 100.

Contactability 21 / 25

Check	Result	What the crawl recorded	Points
Phone number	Found	(269) 903-2891 On preferredplumbinghvac.com/	5 / 5
Click to call	Found	(269) 903-2891 On preferredplumbinghvac.com/	5 / 5
Contact form	Found	Contact Preferred Plumbing Service Today On preferredplumbinghvac.com/local-plumbing-ac-heating	4 / 4
Emergency contact visible	Found	The team at Preferred Plumbing Services knows that you depend on your heating and cooling systems constantly, summer and winter, night and day. So to better serve you, we keep our staff available 24/7. You cancall uswhenever you need emergency repairs in Kalamazoo, MI or any of the surrounding areas. To set up your next service,call usat269-903-2891. On preferredplumbinghvac.com/local-heating-contractor	4 / 4
Public email address	Found	matt@preferredplumbinghvac.com On preferredplumbinghvac.com/	3 / 3
SMS or text	Not found	The crawl did not detect it on the 10 pages checked.	0 / 2
Live chat	Not found	The crawl did not detect it on the 10 pages checked.	0 / 2

Booking 8 / 25

Check	Result	What the crawl recorded	Points
Online booking	Not found	The crawl did not detect it on the 10 pages checked.	0 / 7
Estimate request	Found	today to schedule a free estimate at On preferredplumbinghvac.com/residential-water-heaters	6 / 6
Real time slots shown	Not found	The crawl did not detect it on the 10 pages checked.	0 / 5
Confirmation shown	Not found	The crawl did not detect it on the 10 pages checked.	0 / 3
Fields required	Found	Contact Preferred Plumbing Service Today On preferredplumbinghvac.com/local-plumbing-ac-heating	2 / 2
Mobile booking flow	Not found	The crawl did not detect it on the 10 pages checked.	0 / 2

Information 10 / 25

Check	Result	What the crawl recorded	Points
Services	Found	Boiler Repair On preferredplumbinghvac.com/local-heating-contractor	4 / 4
Business hours	Not determined	We could not determine this. There was no signal either way on the 10 pages checked.	0 / 4
Service areas	Found	Proudly serving Otsego, MI, with a strong reputation for excellence. On preferredplumbinghvac.com/	2 / 4
Emergency cover explained	Found	So to better serve you, we keep our staff available 24/7. On preferredplumbinghvac.com/local-heating-contractor	4 / 4
Financing	Not found	The crawl did not detect it on the 10 pages checked.	0 / 3
Warranty	Not found	The crawl did not detect it on the 10 pages checked.	0 / 3
Pricing	Not found	The crawl did not detect it on the 10 pages checked.	0 / 3

Trust signals 5 / 25

Check	Result	What the crawl recorded	Points
Licence details	Not found	The crawl did not detect it on the 10 pages checked.	0 / 6
Reviews shown	Found	I selected Preferred because of their good reviews and they offered the best price. On preferredplumbinghvac.com/plumbing-reviews	5 / 5
Team page	Not found	The crawl did not detect it on the 10 pages checked.	0 / 4
Project gallery	Not determined	We could not determine this. It cannot be assessed from what the crawl records.	0 / 4
Certifications	Not found	The crawl did not detect it on the 10 pages checked.	0 / 3
Guarantees	Not found	The crawl did not detect it on the 10 pages checked.	0 / 3

How this site compares

Preferred Plumbing & Heating measured against 75 plumbers audited between 11 August and 13 October 2026, each on its latest audit. Michigan does not yet have enough audited plumbers for a state comparison, so these figures are national.

21%of compared plumbers score lower than 44

52median score out of 100

80highest score any compared plumber has reached

Points no audited plumber has earned yet

None of the 75 compared plumbers has earned a point on these yet. Why they stay on the scale

Live chat · not found on 74, could not be determined on 1
Real time slots shown · not found on 65, could not be determined on 10
Confirmation shown · not found on 65, could not be determined on 10
Mobile booking flow · not found on 65, could not be determined on 10