Rooter Man
46 Portland St, Lawrence, MA 01843rootermannorth.com · Crawled 8 October 2026 · 16 pages checked
Better than 36%of 75 plumbers audited between 11 August and 13 October 2026
50/ 100 customer access score
0Median 52100
Where this audit comes from
An automated crawl of rootermannorth.com on 8 October 2026, reading 16 pages. How the audit works explains what it reads, what each result means and where each one comes from.
Found published, with the words and page it came from
Not found the crawl did not detect it
Not determined we could not tell either way
Score breakdown
| Category | Score | National median | What the crawl recorded |
|---|---|---|---|
| Contactability | 21 / 25 | 21 | Found: Phone number, Click to call, Contact form, Emergency contact visible, Public email address. Not found: SMS or text, Live chat. |
| Booking | 8 / 25 | 8 | Found: Estimate request, Fields required. Not found: Online booking, Real time slots shown, Confirmation shown, Mobile booking flow. |
| Information | 16 / 25 | 16 | Found: Services, Business hours, Service areas, Emergency cover explained. Not found: Financing, Warranty, Pricing. |
| Trust signals | 5 / 25 | 11 | Found: Reviews shown. Not found: Licence details, Team page, Project gallery, Certifications, Guarantees. |
| Total | 50 / 100 | 52 |
Customer task test
The tasks a first-time visitor comes to the website to do, worked out from the checks below.
| Can a customer… | Result | What the crawl recorded |
|---|---|---|
| Call the business | Yes |
(978) 688-1181 |
| Request an estimate | Yes |
to schedule service or request a quote today. |
| Book an appointment online | No |
The crawl did not detect it on the 16 pages checked.
|
| Send a text message | No |
The crawl did not detect it on the 16 pages checked.
|
| Find business hours | Yes |
When sewage backs up into a basement or a clog shuts down multiple fixtures, every hour matters. Rooter Man responds 24 hours a day, 7 days a week, including public holidays, to active backups and urgent drain failures in Haverhill, MA. Do not wait for a backup to worsen. |
| Find the service area | Yes |
Rooter Man is proud to provide drain & sewer cleaning in Newburyport, MA, as well as nearby communities including Amesbury, Salisbury, Newbury, and more. |
| Find warranty information | No |
The crawl did not detect it on the 16 pages checked.
|
| Find financing options | No |
The crawl did not detect it on the 16 pages checked.
|
Every check
All 26 scored checks, with the points each earned out of the 100.
Contactability 21 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Phone number | Found | (978) 688-1181 |
5 / 5 |
| Click to call | Found | (978) 688-1181 |
5 / 5 |
| Contact form | Found | 4 / 4 | |
| Emergency contact visible | Found | Yes! We offer24/7 emergency rodding servicesfor clogged drains, sewer backups, septic overflows, and more.Call us anytime at(978) 688-1181. |
4 / 4 |
| Public email address | Found | office@rootermannorth.com |
3 / 3 |
| SMS or text | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 2 |
| Live chat | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 2 |
Booking 8 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Online booking | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 7 |
| Estimate request | Found | to schedule service or request a quote today. |
6 / 6 |
| Real time slots shown | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 5 |
| Confirmation shown | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 3 |
| Fields required | Found | 2 / 2 | |
| Mobile booking flow | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 2 |
Information 16 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Services | Found | Video Camera Inspections up to 36 |
4 / 4 |
| Business hours | Found | When sewage backs up into a basement or a clog shuts down multiple fixtures, every hour matters. Rooter Man responds 24 hours a day, 7 days a week, including public holidays, to active backups and urgent drain failures in Haverhill, MA. Do not wait for a backup to worsen. |
4 / 4 |
| Service areas | Found | Rooter Man is proud to provide drain & sewer cleaning in Newburyport, MA, as well as nearby communities including Amesbury, Salisbury, Newbury, and more. |
4 / 4 |
| Emergency cover explained | Found | Rooter Man responds to sewer emergencies in Andover, MA, 24 hours a day, 7 days a week, including weekends and holidays. |
4 / 4 |
| Financing | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 3 |
| Warranty | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 3 |
| Pricing | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 3 |
Trust signals 5 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Licence details | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 6 |
| Reviews shown | Found | Rooter Man was a great experience for a stinky situation. |
5 / 5 |
| Team page | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 4 |
| Project gallery | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 4 |
| Certifications | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 3 |
| Guarantees | Not found |
The crawl did not detect it on the 16 pages checked.
|
0 / 3 |
How this site compares
Rooter Man measured against 75 plumbers audited between 11 August and 13 October 2026, each on its latest audit. Massachusetts does not yet have enough audited plumbers for a state comparison, so these figures are national.
36%of compared plumbers score lower than 50
52median score out of 100
80highest score any compared plumber has reached
Points no audited plumber has earned yet
None of the 75 compared plumbers has earned a point on these yet. Why they stay on the scale
- Live chat · not found on 74, could not be determined on 1
- Real time slots shown · not found on 65, could not be determined on 10
- Confirmation shown · not found on 65, could not be determined on 10
- Mobile booking flow · not found on 65, could not be determined on 10