Water Shield Filtration Systems
3940 N Grand River Ave, Unit B, Lansing, MI 48906-2764watershieldsystems.com · Crawled 12 August 2026 · 6 pages checked
Better than 10%of 75 plumbers audited between 11 August and 13 October 2026
An automated crawl of watershieldsystems.com on 12 August 2026, reading 6 pages. How the audit works explains what it reads, what each result means and where each one comes from.
Score breakdown
| Category | Score | National median | What the crawl recorded |
|---|---|---|---|
| Contactability | 17 / 25 | 21 | Found: Phone number, Click to call, Contact form, Public email address. Not found: Emergency contact visible, SMS or text, Live chat. |
| Booking | 8 / 25 | 8 | Found: Estimate request, Fields required. Not found: Online booking, Real time slots shown, Confirmation shown, Mobile booking flow. |
| Information | 13.5 / 25 | 16 | Found: Services, Business hours, Service areas. Partly: Warranty. Not found: Emergency cover explained, Financing, Pricing. |
| Trust signals | 0 / 25 | 11 | Not found: Licence details, Team page, Project gallery, Certifications, Guarantees. Not determined: Reviews shown. |
| Total | 38.5 / 100 | 52 |
Customer task test
The tasks a first-time visitor comes to the website to do, worked out from the checks below.
| Can a customer… | Result | What the crawl recorded |
|---|---|---|
| Call the business | Yes |
Get a Free Water Test |
| Request an estimate | Yes |
Call(517) 899-6406today to schedule your free water test and free estimate. |
| Book an appointment online | No |
The crawl did not detect it on the 6 pages checked.
|
| Send a text message | No |
The crawl did not detect it on the 6 pages checked.
|
| Find business hours | Yes |
3940 1/2 N Grand River Ave Lansing, MI 48906 M - F 9am -5pm Sat 9am-12pm |
| Find the service area | Yes |
Lansing, Delta Township, East Lansing, Okemos, Grand Ledge, Eagle, Mulliken, Portland, Holt, Dimondale, Mason, Eaton Rapids, Leslie, Charlotte, Dansville, Webberville, DeWitt, St Johns, Laingsburg, Bath, Haslett, Williamston, Perry, Westphalia |
| Find warranty information | Partly |
and stand behind our work with dependable warranties and responsive customer service |
| Find financing options | No |
The crawl did not detect it on the 6 pages checked.
|
Every check
All 26 scored checks, with the points each earned out of the 100.
Contactability 17 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Phone number | Found | Get a Free Water Test |
5 / 5 |
| Click to call | Found | Get a Free Water Test |
5 / 5 |
| Contact form | Found | Contact Us |
4 / 4 |
| Emergency contact visible | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 4 |
| Public email address | Found | Office@WaterShieldSystems.com |
3 / 3 |
| SMS or text | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 2 |
| Live chat | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 2 |
Booking 8 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Online booking | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 7 |
| Estimate request | Found | Call(517) 899-6406today to schedule your free water test and free estimate. |
6 / 6 |
| Real time slots shown | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 5 |
| Confirmation shown | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 3 |
| Fields required | Found | Schedule your FREE water test to find out whats in your water. |
2 / 2 |
| Mobile booking flow | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 2 |
Information 13.5 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Services | Found | Our reverse osmosis systems, including alkaline options, provide exceptional water quality for cooking and drinking. |
4 / 4 |
| Business hours | Found | 3940 1/2 N Grand River Ave Lansing, MI 48906 M - F 9am -5pm Sat 9am-12pm |
4 / 4 |
| Service areas | Found | Lansing, Delta Township, East Lansing, Okemos, Grand Ledge, Eagle, Mulliken, Portland, Holt, Dimondale, Mason, Eaton Rapids, Leslie, Charlotte, Dansville, Webberville, DeWitt, St Johns, Laingsburg, Bath, Haslett, Williamston, Perry, Westphalia |
4 / 4 |
| Emergency cover explained | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 4 |
| Financing | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 3 |
| Warranty | Partly | and stand behind our work with dependable warranties and responsive customer service |
1.5 / 3 |
| Pricing | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 3 |
Trust signals 0 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Licence details | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 6 |
| Reviews shown | Not determined |
We could not determine this.
There was no signal either way on the 6 pages checked.
|
0 / 5 |
| Team page | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 4 |
| Project gallery | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 4 |
| Certifications | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 3 |
| Guarantees | Not found |
The crawl did not detect it on the 6 pages checked.
|
0 / 3 |
How this site compares
Water Shield Filtration Systems measured against 75 plumbers audited between 11 August and 13 October 2026, each on its latest audit. Michigan does not yet have enough audited plumbers for a state comparison, so these figures are national.
Points no audited plumber has earned yet
None of the 75 compared plumbers has earned a point on these yet. Why they stay on the scale
- Live chat · not found on 74, could not be determined on 1
- Real time slots shown · not found on 65, could not be determined on 10
- Confirmation shown · not found on 65, could not be determined on 10
- Mobile booking flow · not found on 65, could not be determined on 10