Morton Roofing
554 SW 301st Rd, Warrensburg, MO 64093morton-roofing.com · Crawled 8 October 2026 · 11 pages checked
Better than 6%of 91 roofers audited between 4 August and 13 October 2026
35/ 100 customer access score
0Median 50.5100
Where this audit comes from
An automated crawl of morton-roofing.com on 8 October 2026, reading 11 pages. How the audit works explains what it reads, what each result means and where each one comes from.
Found published, with the words and page it came from
Not found the crawl did not detect it
Not determined we could not tell either way
Score breakdown
| Category | Score | National median | What the crawl recorded |
|---|---|---|---|
| Contactability | 17 / 25 | 17 | Found: Phone number, Click to call, Contact form, Public email address. Not found: Emergency contact visible, SMS or text, Live chat. |
| Booking | 2 / 25 | 8 | Found: Fields required. Not found: Online booking, Real time slots shown, Confirmation shown, Mobile booking flow. Not determined: Estimate request. |
| Information | 8 / 25 | 15 | Found: Services, Service areas. Not found: Business hours, Emergency cover explained, Financing, Warranty, Pricing. |
| Trust signals | 8 / 25 | 12 | Found: Reviews shown, Certifications. Not found: Licence details, Team page, Project gallery, Guarantees. |
| Total | 35 / 100 | 50.5 |
Customer task test
The tasks a first-time visitor comes to the website to do, worked out from the checks below.
| Can a customer… | Result | What the crawl recorded |
|---|---|---|
| Call the business | Yes |
Warrensburg Office: 660-747-9000 |
| Request an estimate | Not determined |
We could not determine this.
There was no signal either way on the 11 pages checked.
|
| Book an appointment online | No |
The crawl did not detect it on the 11 pages checked.
|
| Send a text message | No |
The crawl did not detect it on the 11 pages checked.
|
| Find business hours | No |
The crawl did not detect it on the 11 pages checked.
|
| Find the service area | Yes |
Our roofing projects can be found anywhere inWarrensburg, Clinton |
| Find warranty information | No |
The crawl did not detect it on the 11 pages checked.
|
| Find financing options | No |
The crawl did not detect it on the 11 pages checked.
|
Every check
All 26 scored checks, with the points each earned out of the 100.
Contactability 17 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Phone number | Found | Warrensburg Office: 660-747-9000 |
5 / 5 |
| Click to call | Found | Warrensburg Office: 660-747-9000 |
5 / 5 |
| Contact form | Found | Get in Touch with Morton Roofing |
4 / 4 |
| Emergency contact visible | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 4 |
| Public email address | Found | sales@morton-roofing.com |
3 / 3 |
| SMS or text | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 2 |
| Live chat | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 2 |
Booking 2 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Online booking | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 7 |
| Estimate request | Not determined |
We could not determine this.
There was no signal either way on the 11 pages checked.
|
0 / 6 |
| Real time slots shown | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 5 |
| Confirmation shown | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 3 |
| Fields required | Found | Get in Touch with Morton Roofing |
2 / 2 |
| Mobile booking flow | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 2 |
Information 8 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Services | Found | we offer complete gutter services from installation and replacement to repairs and maintenance |
4 / 4 |
| Business hours | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 4 |
| Service areas | Found | Our roofing projects can be found anywhere inWarrensburg, Clinton |
4 / 4 |
| Emergency cover explained | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 4 |
| Financing | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 3 |
| Warranty | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 3 |
| Pricing | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 3 |
Trust signals 8 / 25
| Check | Result | What the crawl recorded | Points |
|---|---|---|---|
| Licence details | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 6 |
| Reviews shown | Found | If I could give Ryan 10 stars, I would! |
5 / 5 |
| Team page | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 4 |
| Project gallery | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 4 |
| Certifications | Found | As a Owens Corning preferred contractor, you can trust that we will bring the best materials to keep your roof durable and your family safe. |
3 / 3 |
| Guarantees | Not found |
The crawl did not detect it on the 11 pages checked.
|
0 / 3 |
How this site compares
Morton Roofing measured against 91 roofers audited between 4 August and 13 October 2026, each on its latest audit. Missouri does not yet have enough audited roofers for a state comparison, so these figures are national.
6%of compared roofers score lower than 35
50.5median score out of 100
75highest score any compared roofer has reached
Points no audited roofer has earned yet
None of the 91 compared roofers has earned a point on these yet. Why they stay on the scale
- SMS or text · not found on 89, could not be determined on 2
- Live chat · not found on 87, could not be determined on 4
- Real time slots shown · not found on 87, could not be determined on 4
- Confirmation shown · not found on 87, could not be determined on 4
- Mobile booking flow · not found on 87, could not be determined on 4